Digital innovator pondering the future role of technology in advertising.
Recognized as a leader in brand engagement, Gavin has spent his career building and leading cutting-edge digital and technology efforts in the marketing and advertising industries.
Gavin set up Irish company “Fuse” to explore technology for engagement. As a digital production agency Fuse worked with global brands such as Diageo, StateFarm, LaPrairie and Kodak. The company fused innovative technologies such as touch, gesture, augmented reality, RFID, motion detection, tracking and object recognition, to create award winning brand engagement and experiential advertising.
Gavins specialty is in identifying business value in new technology. Today he is working with a number of maturing retail technologies such as NFC and Social Shopping.
An accomplished entrepreneur, Gavin has been involved in a number of technology startups and was awarded the Shell Livewire “Irish Young Entrepreneur of the Year” in 2009.
Special guest speaker at NFC World Middle East 2012.